Le fil d'actualité : News Tank Football

Formula 1: 54 sponsorship deals signed by the 10 teams and Formula One Management for 2025

54 partnerships have been formalised by the 10 Formula One teams and Formula One Management (FOM) ahead of the 2025 FIA F1 World Championship season, which will kick off with the Louis Vuitton Australian Grand Prix, held in Melbourne from 14 to 16/03/2025.Formula One Group’s commercial division has notably secured a 10-year partnership with French luxury group LVMH, which is continuing its...

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Everton FC: all 36,000 personalised stones on the "Everton Way" at the club's new stadium sold out

"All of the 36,000 personalised granite stones - featuring personal messages that celebrate Evertonians' births, marriages, anniversaries and loved ones - that will make up the spectacular Everton Way" at the club's new stadium being built at Bramley-Moore Dock in Liverpool (ENG) "have now been sold," announced Everton FC (Premier League) on 06/02/2025. "The paved walkway had been widened due to...

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Juventus FC: "I'd like ESG themes to become a criterion for choosing future sponsors" (Greta Bodino)

"I would like ESG themes to become a criterion for choosing future sponsors over time, as this would allow us to respect our objectives in this area even more," said Greta Bodino, chief people, culture and sustainability officer at Juventus FC (Serie A Enilive), to News Tank Football on 09/01/2025.Greta Bodino expressed her views at a time when, in December 2024, the Turin club launched its new...

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Team Vitality: "Our app gets to know fans, engages & rewards them better & monetises them" (A.Canet)

"The V.Hive app has always been at the heart of our diversification strategy, as it ticks all the boxes: getting to know fans better, engaging them better, rewarding them and monetising them," said Amélie Canet, fan activities director at Team Vitality, to News Tank on 15/11/2024.The French esports outfit rolled out a new, "clearer and more fluid to use" version of its V.Hive app dedicated to fan...

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Sportel 2024: "Ambassadors like G. Piqué & M. Materazzi will become more common" (L. Menoni)

"This year we have a number of corporate ambassadors in attendance, including Gerard Piqué (former Spanish international footballer/Kosmos) and Marco Materazzi (former Italian international footballer/Blockchain Sports). It's good for us to have these high-profile people on board. There's always a buzz when these people are present. It's also a way for our clients to showcase what they have to...

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Juventus FC: "We are looking into the possibility of hosting US sports matches" (Paolo Monguzzi)

"Our stadium will always be football-centric. However, that's no reason not to be open to major events, even in other sports. Yes, we are looking into different possibilities, and hosting US sports, like NFL matches, is one of them," said Paolo Monguzzi, stadium and consumer business director at Juventus FC (Serie A Enilive), to News Tank on 09/09/2024."The Allianz Stadium (Turin, ITA) doesn't...

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Club World Cup: call for tenders for TV rights in Europe & sub-Saharan Africa (2025 & 2029)

FIFA has launched a call for tenders for the broadcasting rights to the 2025 and 2029 editions of the new Club World Cup for Europe and sub-Saharan Africa, on 27/08/2024."Media organisations looking to take part in the process can request the invitation to tender (ITT) by e-mailing FCWC-media-rights@fifa.org. The deadline for submissions is 11:00 CET on Tuesday, 24/09/2024," said FIFA. The world...

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FIFA: Bank of America becomes the fifth official sponsor of the 2026 World Cup

The American banking group Bank of America has become an official sponsor of the 2026 World Cup (co-hosted by the United States, Canada and Mexico from 11/06 to 19/07/2026), announced FIFA on 15/08/2024. "This would be the largest sponsorship deal ever signed by a bank for a single sporting event," according to several sources close to the matter contacted by News Tank Football.As an official...

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UEFA Super Cup 2024: head-to-head Real Madrid CF-Atalanta BC, in Warsaw (POL), Wednesday 14/08/2024

With a turnover of €843m for the 2022-23 financial year (from 01/07/2022 to 30/06/2023), Real Madrid CF (LALIGA EA Sports) are the club from the European Top 5 that generated the most revenue excluding transfers over the period, Atalanta BC (Serie A Enilive) are in 41st place with €111.8m, as the two clubs prepare to face each other in the UEFA Super Cup at the National Stadium in Warsaw...

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RCD Espanyol: "Our search for a new stadium naming partner is underway" (A. Alegre)

"We signed this stadium naming contract with Stage Front (ticketing solutions, USA) in 2023 for five years, and it lasted a year. Stage Front had signed agreements with LALIGA, the RFEF... For us, it was a way of starting to work with confidence with a company established in Europe. But we realised that the company had run into difficulties and had changed its strategy on the continent. They...

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NFL: Sony (electronics) to roll out Hawk-Eye technology during the 2024-25 pre-season

Sony Group Corporation, a Japanese multinational specialised in electronics and entertainment (telephony, computing, video games, music, cinema, audiovisual, etc.), has become the "official technology partner" of the NFL from 2024-25, announced the North American league on 31/07/2024.As part of the agreement, Sony will provide video review and graphic technology from British company Hawk-Eye...

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USA: Amazon's offer matched by Warner Bros. Discovery's bid to retain NBA TV rights post-2025

"In an effort to continue our long-standing partnership (with the NBA), during both exclusive and non-exclusive negotiation periods, we acted in good faith to present strong bids (for the NBA's domestic TV rights from 2025) that were fair to both parties. Regrettably, the league notified us of its intention to accept other offers for the games in our current rights package, leaving us to...

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